Mobile%20Pic %20CAsia%202My pick of the top ten mobile ministry related items found on the web in the past week

1)  Nothing like putting your money where your mouth is!!!  Mart Green, the CEO of Hobby Lobby, wants foreign language Bible translations on peoples phones and he's going to be putting up millions of dollars to bring that vision into reality!!!  My favorite line from Mr. Green, “This is driven by the sense of urgency in several areas... What’s front and center for me right now would be mobile."  Read more in Businessman Helps Speed Up Bible Translation Process

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Mobile%20Pic %20CAsia%203My pick of the top ten mobile ministry related items found on the web in the past week

1)  If you're trying to figure out which mobile phone system (iPhone, Blackberry, Android, Nokia Symbian or other) you should plan your mobile ministry strategy around I highly recommend the following article- Mobile OS Usage Splits the World.  You'll see what OS is dominant in various parts of the world as well as get a list of the top ten countries for percentage use of each mobile operating system.

2)  As a follow-up to that, Opera Mobile has just come out with the latest edition of its State of the Mobile Web report.  One particularly interesting aspect of this month's report are findings from a survey it took of Internet and Mobile Lifestyle Choices for Gen Y mobile users around the world.  The rest of the report sticks to its more classic format, showing the top ten phones being used to access the web with the Opera internet browser for various countries around the world .  While this particular edition focuses on Central Asia it also includes results from many other areas of the world including Indonesia, Russia, India, China, Ukraine, South Africa, Vietnam, USA, Nigeria and Brazil.  

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Mobile%20Pic %20SEAsia%207What is the phone that the average "man on the street" in Timbuktu, Tangerang or Tehran carries with him?  Does his phone have a camera or is that something he still must only long after ever so wistfully?  Remember, many of these people's budgets are based on cost in pennies, not tens or hundreds of dollars.  Can he access the internet with his phone?  If you tried to send him a video clip would his phone have memory to accept it and a media player to view it?  What are the chances you could reach him with the Gospel via an app versus via an MMS (Multi-media Messaging Service) message?  If you can answer the question of what your intended audience's phones' capabilities are, in general, you are pretty far along in figuring out what aspect of mobile phone ministry to focus on for reaching that audience. 

Tomi Ahonen is a highly respected mobile analyst and his recent blog post, Preview of Mobile Stats to End of Year 2010, provides some extremely helpful baseline insight into the worldwide state of mobile phone capabilities and I'd like to share his findings below:

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Mobile%20Pic %20SAsia%203My pick of the top ten mobile ministry related items found on the web in the past week

1)  If you want to know more of how mobile is intersecting with the lives of those at the lower end of the economic spectrum in the developing world (read that- THE UNREACHED) check out Smartphones in the Developing World: Why Platform Fragmentation is Here to Stay.  Notice how innovative outreaches are using SMS to stream web content to people who have to be conscious of every penny made and paid!

2)  Any chance I get to stress the importance of SMS is a chance I'm going to take which is why Mashable's International Business Series article Why SMS Marketing Still Makes Sense for Small Business is my number two pick for the week 

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